2 Things About Chick-fil-A:

Everyone wants it on Sunday.

No one remembers how to spell it.

People collectively misremember how to spell Chick-fil-A and attribute it to The Mandela Effect.

Enter Chic-fil-A: The bizarro Chick-fil-A experience.

Chic-fil-A is only open Sundays and will take over brick and mortar Chick-fil-As across the country for one Sunday at a time. A dedicated Chic-fil-A team sets up the night before and runs the store the following day.


Seemingly normal digital ads and store merch go out with the Chic-fil-A logo. Subtle!

Social and digital ads pop up advertising new, strange (and whacky!) menu items.

Copywriters: Nicolo Giarrano, Jake Tannery

*STUDENT WORK*

Using Format